e-Retail market in Russia is less developed than in Western Europe or North America. It is known that for the last 6 years the Russian market of e-Retailers increased by >3.5 times. Average annual growth rate of this market is 30% and analysts predict that this trend will continue in the next 5 years. Buyers are attracted absence of any barriers to obtaining information about products, prices, stock and so on. In addition, economic efficiency is explained e-Retailers reduction of transaction costs, accelerated turnover of goods, reduced human resource needs and reduce administrative costs by switching to a system of electronic office.
N.G. Bagautdinova, L.B. Shabanova and S.V. Zyuzina. Comparative Analysis of Models of Traditional and Electronic Retail.
DOI: https://doi.org/10.36478/ibm.2016.5564.5567
URL: https://www.makhillpublications.co/view-article/1993-5250/ibm.2016.5564.5567