This study aims to address volunteer management in businesses within the context of sustainable corporate volunteering. By examining the historical development of volunteering and the transformations it has undergone in line with changing social needs and sustainability pressures, it discusses how volunteering has become a strategic management area for today's businesses. The study examines different perspectives and approaches to the concept of volunteering and evaluates the multidimensional value that sustainable volunteering and the management of corporate volunteering hold for businesses in light of the literature. Within the scope of the study, the fundamental stages of volunteer management‐planning, recruitment and retention of volunteers, volunteer training, monitoring, and evaluation‐are addressed in detail, and how these processes can be integrated with sustainability goals is discussed. The study reveals that volunteer management is not merely an activity for businesses, but also a strategic mechanism that shapes employee experience, organizational commitment, corporate reputation and social impact. The study emphasises that sustainable corporate volunteering is possible through effective volunteer management practices and provides a conceptual framework for businesses, practitioners and researchers.
Ali Taşci and Taner Artan. Volunteer Management in Businesses in the Context of Sustainable Corporate Volunteering: A Conceptual Assessment.
DOI: https://doi.org/10.36478/10.36478/makibm.2026.1.15
URL: https://www.makhillpublications.co/view-article/1993-5250/10.36478/makibm.2026.1.15