Pakistan Journal of Social Sciences
ISSN: Online 1993-6052ISSN: Print 1683-8831
Abstract
This paper looks at the key strategies being applied by wealth management and their competitive position. Each approach has merits, although the multi-channel ‘single brand` approach seems to be gathering momentum. E-commerce facilitates differentiation and requires focus, whilst making cost leadership more difficult Choices between being a traditional or extended wealth manager, or simply a wealth product provider, are increasingly being made. Moreover need for strategic choice in the wealth management market is presented, before looking in more detail at the wealth management strategies commonly adopted. The relative success of each is considered, together with the competitive advantages to be gained.
How to cite this article:
1Mohammed Shahedul Quader , 2Mohammad Shamsuddoha and 1Akhter Jahan . Wealth Management Strategies in the Era of E-commerce.
DOI: https://doi.org/10.36478/pjssci.2005.166.174
URL: https://www.makhillpublications.co/view-article/1683-8831/pjssci.2005.166.174