TY  - JOUR
T1  - Mediating Effect of Intellectual Capital on the Relationships Between Information
Technology for Human Resource, it for Market Information and it for Marketing
Communication on Performance of Banking Sector in UAE
AU - Banalzwaa, Hamad Salmen Saeed AU - Abdullah, Haim Hilman Bin 
JO  - International Business Management
VL  - 11
IS  - 2
SP  - 422
EP  - 431
PY  - 2017
DA  - 2001/08/19
SN  - 1993-5250
DO  - ibm.2017.422.431
UR  - https://makhillpublications.co/view-article.php?doi=ibm.2017.422.431
KW  - IT for human resource
KW  -IT for market information
KW  -IT for marketing communication and intellectual capital
KW  -
KW  -bank performance
KW  -UAE
AB  - The performance in the competition world is the logo, the banks make their existence anywhere
supported through the information technologies. The banks need to communicate with their customers in any
market that they target and organizations have the potential to do business. Keeping in touch with customers
wherever in the world, the use of the advanced technology to enhance and develop the activities as an
important requirement for the bank. The incorporation of some factors dedicated to IS research studies into the
organization’s especially banks have become a necessity today. However, this century is known as
“information technology century”, the information used in market can be handled only with the help of the
information technology and clearly, they are most frequently collected via technologies. In this study, the
researcher will proceed to study, analyze, present and discuss the effects of IT for human resource, IT for
market information, IT for marketing communication and intellectual capital on bank performance which are
being used in the IS research field.
ER  -