TY  - JOUR
T1  - Applying of the Territorial Marketing Tecnologies in Organizations of Socio-Culture Service and Tourism
AU - Eidelman, B.M. AU - Fakhrutdinova, L.R. AU - Galimov, S.S. 
JO  - International Business Management
VL  - 10
IS  - 23
SP  - 5568
EP  - 5571
PY  - 2016
DA  - 2001/08/19
SN  - 1993-5250
DO  - ibm.2016.5568.5571
UR  - https://makhillpublications.co/view-article.php?doi=ibm.2016.5568.5571
KW  - Territorial marketing
KW  -place branding
KW  -city brand functional tasks of territorial marketing
KW  -perfomance branding
KW  -advertisingin tourism
AB  - In study actual problems of usage of technologies of territorial marketing in the activities of the organizations socio-culture service and tourism. Investigated the use of various means of advertising to promote products and services in the field of tourism and hospitality. Shows the main functional objectives of territorial marketing in the context of solving current regional problems. Much attention is paid to the creation of territorial brands as an important element of territorial marketing.
ER  - 