TY  - JOUR
T1  - Studying the Relationship Between Customer Relationship Management and Market Development in Tehran Medical Equipment Companies
AU - Mousakhani, Morteza AU - Vazifehdoust, Hosein AU - Gharavi, Farid 
JO  - International Business Management
VL  - 10
IS  - 15
SP  - 3092
EP  - 3098
PY  - 2016
DA  - 2001/08/19
SN  - 1993-5250
DO  - ibm.2016.3092.3098
UR  - https://makhillpublications.co/view-article.php?doi=ibm.2016.3092.3098
KW  - Customer relationship management
KW  -market development
KW  -medical equipment companies
KW  -sample
KW  -positive
AB  - The subject of this study is the relationship between customer relationship management and market development inTehranMedical Equipment companies. Based on Cochran formula, 68 companies were chosen as the sample. The components of two variables of customer relationship management and market development are evaluated. The 5-point Likert scale questionnaire with demographic variables was developed that was used to the test hypotheses. Results showed that there is a significant positive relationship between customer relationship management and market development.
ER  -