TY  - JOUR
T1  - An Empirical Analysis of Stock Market Participation Intention among B-School Students Studying Finance
AU - Kaila, Rajesh Prabhakar 
JO  - International Business Management
VL  - 10
IS  - 12
SP  - 2402
EP  - 2405
PY  - 2016
DA  - 2001/08/19
SN  - 1993-5250
DO  - ibm.2016.2402.2405
UR  - https://makhillpublications.co/view-article.php?doi=ibm.2016.2402.2405
KW  - Behavioral finance
KW  -stock market participation
KW  -binary logistic regression
KW  -B-School students
KW  -finance curriculum
AB  - Stock Market participation among B-School students studying finance is an important aspect as they are potential investors as well as work in financial services firms that actively participate in stock market and regulator SEBI, Government and financial services firms are also interested in studying the investment attitudes of B-School students. Stock Markets need to have increased participation from retail investors as they convert personal savings to investments. This study studied the stock market participation intention in terms of plan to invest among B-School students using binary logistic regression to predict plan to invest which is binary dichotomous variable based on variables like finance subject knowledge, knowledge of stock markets, instruments, risk return concepts, demat account operating, watching business news channels and discussing with family and friends about stock markets. B-School students are highly interested to invest in stock markets enforced by gaining of knowledge related to finance subject, stock markets functioning, instruments, risk return further supported by practical knowledge of demat account operating, business news channels and discussions with friends and family members.
ER  - 