TY  - JOUR
T1  - Institutional Theory and Resource Dependency in the Alteration of Distribution Channels
AU - da Veiga, Claudimar Pereira AU - da Veiga, Cassia Rita Pereira AU - Catapan, Anderson AU - Tortato, Ubirata AU - da Silva, Wesley Vieira AU - Goelzer Leinig, Adriana Karin 
JO  - International Business Management
VL  - 8
IS  - 4
SP  - 240
EP  - 250
PY  - 2014
DA  - 2001/08/19
SN  - 1993-5250
DO  - ibm.2014.240.250
UR  - https://makhillpublications.co/view-article.php?doi=ibm.2014.240.250
KW  - Institutional theory
KW  -resource dependence
KW  -channels of distribution
KW  -pluralism
KW  -thoretical
AB  - The evolution of knowledge seeks to avoid the simplification in the analysis 
  of complex phenomenon in other words, it is necessary to approximate the object 
  of analysis and to understand it without cutting it out of the reality. Therefore, 
  the current research approaches a study of case of the change in the distribution 
  channels through the integrated vision of 2 different theoretical perspectives: 
  The Institutional and the Resource dependency theory. Meanwhile in order to 
  keep the advantages associated to the theoretical pluralism, researchers try 
  to preserve the authenticity of the different points of view of these 2 approaches. 
  This study will present yet, the performance achieved by the restructuration 
  of the distribution system by amending the volume of sales of the dairy food 
  products after the transition. It is a descriptive investigation, ex-post-fact 
  in the format of study of case. It is also a sectional study and the research 
  problem will be approached on a quantitative manner justified by the nature 
  of the object of study.
ER  -