TY  - JOUR
T1  - Capacity Building of Freshwater Fisheries Agribusiness Actors through
Communication Behavior
AU - Oktavi, Yenny AU - Muljono, Pudji AU - Amanah, Siti AU - Hubeis, Musa 
JO  - The Social Sciences
VL  - 12
IS  - 9
SP  - 1674
EP  - 1681
PY  - 2017
DA  - 2001/08/19
SN  - 1818-5800
DO  - sscience.2017.1674.1681
UR  - https://makhillpublications.co/view-article.php?doi=sscience.2017.1674.1681
KW  - Communication behavior
KW  -communication convergence
KW  -capacity
KW  -agribusiness actors
KW  -SEM method
AB  - This research aims to analyze the communication behavior of freshwater fisheries agribusiness actors
to access information analyze the level of communication convergence in capacity building of freshwater
fisheries agribusiness actors analyze the influence of communication behavior on capacity building of
freshwater fisheries agribusiness actors. Data was collected by questionnaire and interview of group members
on agribusiness. Data analyze was done by descriptive and inferential statistics with using SEM method. The
result of descriptive statistics on 284 agribusiness members showed that: communication behavior of freshwater
fisheries agribusiness actors in information access was in low category as shown by lack of contact with the
outside community, the intensity of the use of the media in finding and disseminating information through
interpersonal communication and mass media. The communication convergence of freshwater fisheries
agribusiness actors in capacity building was in low category shown by lack of serviced information, social
interaction, the level of participation and capability in agribusiness, despite quite good in the utilization of
information. The communication convergence is significantly and positively influenced by the communication
behavior of agribusiness actors in accessing information.
ER  -