TY  - JOUR
T1  - Social Media and Entrepreneurship
AU - Samuel, Baby Sam AU - Joe, Sarprasatha 
JO  - The Social Sciences
VL  - 11
IS  - 5
SP  - 639
EP  - 644
PY  - 2016
DA  - 2001/08/19
SN  - 1818-5800
DO  - sscience.2016.639.644
UR  - https://makhillpublications.co/view-article.php?doi=sscience.2016.639.644
KW  - Social media
KW  -entrepreneurship
KW  -customer relationship
KW  -management
KW  -plat form
KW  -growth
AB  - This research study deals with entrepreneurs in social media. The study conceptualizes and methodologically highlights issues in social media and using various platforms. The research was conducted in small and medium enterprises. Enterprises that use social media for the strategic growth of their business is found to do well when compared to their competitors who do not use social media. The study clearly establishes that social media is the tool for greater market accessibility and also promotes customer relationship management.
ER  -