TY  - JOUR
T1  - Supplier-Manufacturer Communication Behaviour and Trust  Issues in Outsourcing Best Practices
AU - Hassan, Mohamad Ghozali AU - Othman, Abdul Aziz AU - Ismail, Mohd Azril AU - Johari, Nor Azmi 
JO  - Journal of Engineering and Applied Sciences
VL  - 11
IS  - 8
SP  - 1721
EP  - 1726
PY  - 2016
DA  - 2001/08/19
SN  - 1816-949x
DO  - jeasci.2016.1721.1726
UR  - https://makhillpublications.co/view-article.php?doi=jeasci.2016.1721.1726
KW  - Supplier
KW  -manufacturer
KW  -outsourcing
KW  -communication
KW  -behaviour trust
AB  - Supplier-manufacturer relationship can foster innovation creative thinking productivity and profitability. However, how this relationship can be sustained to enhance continuous outsourcing best practices is yet to be studied. This present study, investigated two major factors in supplier-manufacturer relationship namely communication behaviour and trust. The study, made used of quantitative research approach. Questionnaire was used to collect data through a postal survey to 865 respondents and 224 respondents feedback were received making 25.2% response rates. The finding of the study, explicitly argues that communication behaviour is of vital importance even more than trust when it comes to the issue of outsourcing relationship among supplier and manufacturer.
ER  -