TY  - JOUR
T1  - The Role of Social Media During the 2015 Voting Process in the Nigeria Election
AU - Temitope, Olanrewaju Abdus Samad AU - Ahmad, Rahayu 
JO  - Research Journal of Applied Sciences
VL  - 12
IS  - 2
SP  - 281
EP  - 287
PY  - 2017
DA  - 2001/08/19
SN  - 1815-932x
DO  - rjasci.2017.281.287
UR  - https://makhillpublications.co/view-article.php?doi=rjasci.2017.281.287
KW  - Social network analysis
KW  -Nigeria
KW  -elections
KW  -Twitter
KW  -flow
KW  -research
AB  - The rise in the use of social media in recent years had altered the landscape of events such as
elections, disasters and political uprisings through its ability to serve as a source of information, recruitment
and mobilization. These changes lead to the need to study the use of social media on how it influenced the
Nigeria 2015 elections. Social Network Analysis (SNA) was used on the network structure generated during
the election. This enabled the identification of influencers, the spread of influence and the way the media was
used. As complimentary analysis, content analysis was performed on tweets submitted during the election
process. The findings demonstrate how social media is used as an avenue for encouraging people to vote,
collation and preservation of the election results which prevents election manipulation that usually happens
in Nigeria. Furthermore, this study grounded on two-step flow theory shows influence propagation occurred
primarily from the media houses and few citizens to the entire populace. Additionally, this study shows the use
of social media in election monitoring and equally pave way for future research.
ER  - 