TY  - JOUR
T1  - Factors Influencing Creativity and Innovation of the Senior Managers of Iran University of Medical Sciences-2010
AU - Shahheidari, Marzieh AU - Pour, Hosein Ibrahimi AU - Dehnavieh, Reza AU - Hasanzadeh, Elaheh AU - Mehralhasani, Mohamad Hossein AU - Hekmat, Somayeh Noori 
JO  - Research Journal of Biological Sciences
VL  - 5
IS  - 11
SP  - 708
EP  - 712
PY  - 2010
DA  - 2001/08/19
SN  - 1815-8846
DO  - rjbsci.2010.708.712
UR  - https://makhillpublications.co/view-article.php?doi=rjbsci.2010.708.712
KW  - senior managers
KW  -innovation
KW  -organizational factors
KW  -Iran
KW  -Creativity
KW  -significant factors
AB  - The overall purpose of this research is to determine the most important of individual and organizational factors that influence on creativity and innovation of the senior managers of Iran University of Medical Sciences. A sample of 66 managers was used to achieve the research purpose. Data collection was done through questionnaire. The questionnaires were handed out to all senior managers of university and after being collected were analyzed by the statistical software SPSS. The most significant factors influencing the creativity of the people, under the study were organizational factors (average 68.2%) and the most important factors influencing the innovation of people, under study were individual factors (average 89.4%). By studying the factors that can influence them, university understand that it is necessary to pay more attention to recruit creative managers in university and focus on factors relating to knowledge, information and expertise.
ER  -