TY  - JOUR
T1  - Corporate Image Antecedent Customer Repurchase Intention
AU - Mulatsih, Retno AU - , Andriyansah AU - Soesanto, Harry 
JO  - Pakistan Journal of Social Sciences
VL  - 17
IS  - 3
SP  - 168
EP  - 173
PY  - 2020
DA  - 2001/08/19
SN  - 1683-8831
DO  - pjssci.2020.168.173
UR  - https://makhillpublications.co/view-article.php?doi=pjssci.2020.168.173
KW  - Service quality
KW  -customer trust
KW  -corporate image
KW  -repurchase intention
AB  - The increasingly competitive business
atmosphere leads the company to provide the best service.
This study used 184 respondents by using SEM analysis.
Aims to explore constructions that play a role in
repurchase intention from BRT Trans Semarang
passengers. Prove that the quality of service affects their
trust as service users. Furthermore, these beliefs will have
implications on the influence of corporate image.
Consumer repurchases is not the ultimate goal of
performance improvement but maintaining the quality of
service to conform to standards is a major factor.
ER  -