TY  - JOUR
T1  - Halal Food Chains-Concepts and Opportunities in Pakistan
AU - Sohail Mazhar, Muhammad AU - Ehsan Bajwa, Babar AU - Collins, Ray 
JO  - Pakistan Journal of Social Sciences
VL  - 16
IS  - 6
SP  - 181
EP  - 186
PY  - 2019
DA  - 2001/08/19
SN  - 1683-8831
DO  - pjssci.2019.181.186
UR  - https://makhillpublications.co/view-article.php?doi=pjssci.2019.181.186
KW  - Certification
KW  -food chains
KW  -governance
KW  -Halal
KW  -value
KW  -consumers
AB  - Halal in terms of food commodities, refers to
food material, ingredients and the production process
which is permissible for muslims for consumption. With
increasing awareness about food and its quality, safety
and origins, consumers are becoming more and more
informed if they are buying the same product for which
they are paying. In the case of Halal food there are
certifying bodies to warrant that Halal food materials are
prepared and processed for consumption through Halal
procedures. Pakistan is the world’s second largest Muslim
country. However, the implementation of Halal
certification for food in Pakistan is neither standardized
nor compulsory. This study reviews the possibility of
standardization of Halal food chains in Pakistan. Review
of literature clarifies the concept of Halal and its scope in
the world. Malaysian Halal food industry is reported as an
example and the article is concluded at the possibility of
application of the concept of Halal in the food chains of
Pakistan. Ideally, Halal certification systems in Pakistan
should incorporate issues of standardization,
infrastructure, traceability and auditing while ensuring the
trust of consumers in both the certified system and its
stakeholders along the producer-to-consumer chain.
ER  -