TY  - JOUR
T1  - Modeling the Behavioural Intention of Broadband Technology Usage among Teenagers: Application of Utaut Model
AU - Muraina, Ishola D. AU - Bt Sheik Osman, Wan Rozaini AU - Ahmad, Azizah AU - Bt Haji Ibrahim, Huda AU - Md Yusof, Shafiz Affendi 
JO  - Asian Journal of Information Technology
VL  - 15
IS  - 3
SP  - 593
EP  - 601
PY  - 2016
DA  - 2001/08/19
SN  - 1682-3915
DO  - ajit.2016.593.601
UR  - https://makhillpublications.co/view-article.php?doi=ajit.2016.593.601
KW  - Broadband technology
KW  -user behavioural intention
KW  -technology among teenagers
KW  -UTAUT model
KW  -Malaysia
AB  - Teenagers in any society are fond of using the internet services on the mobile devices in lieu of personal computer, thus affect their behavioural intention in using broadband technology. Studies on the factors that affect the behavioural intention of teenagers towards the usage of broadband technology have been received less attention. This research proposes the model for behavioural intention of broadband technology usage among the teenagers by adapting unified theory of acceptance and use of technology model. A quantitative survey approach was employed by engaging 1,730 teenagers who are secondary school students in the Northern region of Malaysia. The result reveals that performance expectancy, effort expectancy, social influence and compatibility are the significant factors to achieve behavioural intention of usage of broadband technology among the teenagers. The use of presented model would help in determining the behaviour of teenagers towards the use of broadband technology which can affect their academic performance.
ER  -