TY  - JOUR
T1  - The Adoption of E-Tourism: An Empirical Investigation
AU - Ibukun, Eweoya AU - Okuboyejo, S.R. AU - Kelechi, Agomuo 
JO  - Asian Journal of Information Technology
VL  - 15
IS  - 18
SP  - 3422
EP  - 3429
PY  - 2016
DA  - 2001/08/19
SN  - 1682-3915
DO  - ajit.2016.3422.3429
UR  - https://makhillpublications.co/view-article.php?doi=ajit.2016.3422.3429
KW  - ICT
KW  -UTAUT
KW  -Customer Reservation System (CRS)
KW  -e-tourism
KW  -internet
AB  - Man&#146;s desire to discover more, enjoy more and acquire more is an unquenchable thirst which gives
relevance to tourism. The act of food-searching, safety and environmental-friendliness search in animals is
naturally consistent; this is applicable to humans too and it boosts tourism which involves Customer
Reservation Services (CRS), hospitality, airline reservation, car hire reservation and others. E-tourism is a
revolution from traditional way of physically present in multiple locations to plan a tour, to achieving numerous
tour planning tasks with maximum convenience using ICT. This research is a survey research, it investigates
the acceptance and adoption of e-tourism in Nigeria, adopting the UTAUT/UTAUT2 model and analyzed the
gathered data from the questionnaires using Smart PLS 3 to confirm the reliability and validity of the
measurement instruments.
ER  - 