TY  - JOUR
T1  - Willingness To Pay for Bovine Breeding Services: The Case of Rural India
AU - , G. Kathiravan AU - , M. Thirunavukkarasu 
JO  - Journal of Animal and Veterinary Advances
VL  - 5
IS  - 4
SP  - 325
EP  - 329
PY  - 2006
DA  - 2001/08/19
SN  - 1680-5593
DO  - javaa.2006.325.329
UR  - https://makhillpublications.co/view-article.php?doi=javaa.2006.325.329
KW  - WTP
KW  -payment card
KW  -bovine breeding services
KW  -livestock services
KW  -contingent valuation
AB  - A study was undertaken in Tamil Nadu State of India to assess the farmers’ ‘Willingness To Pay’
(WTP) for bovine breeding services. The districts of the State were categorized as ‘Livestock Developed’ (LD)
and ‘Livestock Under Developed’ (LUD) based on initial base line developed. Contingent Valuation (CV)
approach was used to study the farmers’ maximum WTP value for two types of breeding services: (a) providing
animal breeding services at government veterinary centres, (b) extending animal breeding services at farmers’
door steps. A Payment Card (PC) format was used to assess the farmers’ maximum WTP for making a cow or
buffalo pregnant through Artificial Insemination. The Maximum Likelihood Interval technique was used on
interval midpoints. The farmers were willing to pay a maximum of INR.116.39 and INR 139.29 for effecting
pregnancy in their cows and buffaloes, respectively, by availing in-centre services, while they were ready to
offer INR 190.83 and INR 214.29 for the breeding services delivered at doorsteps. The mean maximum WTP
value was found to be more for buffaloes than cows, postulated both in-centre and home services. A significant
difference in the WTP values was also noted between LD and LUD districts. Of the factors incorporated in the
in-centre service model for cow, district versatility, annual income of farmers, average household education,
breed dummy and daily milk production were found to significantly influence the WTP values. Unlike cows,
herd size and distance to the centre had a significant role in determining WTP values in buffaloes. WTP values
in cows were found to significantly predispose by district versatility, breed dummy, daily milk production and
the distance to government veterinary centre for home service. However, in case of buffaloes, these values had
a significant influence from district versatility, household income, herd size and daily milk production. The
results indicated that the people were willing to pay more for getting their animals conceived at the earliest and
this amount was more than what the government charges currently as insemination charges.
ER  -