@article{MAKHILLIBM201711427192,
    title = {Antecedents of Knowledge Sharing Through Social Media-Developing a
Conceptual Framework},
    journal = {International Business Management},
    volume = {11},
    number = {4},
    pages = {984-993},
    year = {2017},
    issn = {1993-5250},
    doi = {ibm.2017.984.993},
    url = {https://makhillpublications.co/view-article.php?issn=1993-5250&doi=ibm.2017.984.993},
    author = {Srinivasan and},
    keywords = {knowledge management,social networks,organizational factors,Knowledge sharing,social media,individual behavior factors,technological factors},
    abstract = {Knowledge is a competitive strength of every individual company. Perspective knowledge sharing
culture will manifest and this culture allows employees to exchange valuable information with each another.
Knowledge sharing comes as the result of organizational and individual behavioral factors. It is firm assumption
that attitude towards; experience sharing, socializing, learning, trust with members involved; increases
knowledge sharing behavior. Social media technologies can assist the process of sharing knowledge in
organizations because it allows easy and instant communication. The unique features of social media
technologies which are digital in nature, enable companies to determine the best strategy to increase knowledge
sharing within and with other companies. Social media will be used as a mode of communication tool where
employees within the organization will be able to share their knowledge with other members. Knowledge sharing
using social media involves technological factorsin addition to both organizational and individual behavior;
these factors assist and motivates user to utilize the social media for knowledge sharing. In this study, we
ventured into systematically and structurally reviewing the literature to develop a conceptual framework for
knowledge sharing through social media. This study contributes to the understanding of knowledge sharing
through social media and its antecedents which is relatively a new area of research. It presents key antecedents
that are found to have an effect on knowledge sharing through social media. This study is anticipated to
contribute in understanding the causes and effects of knowledge sharing through social media and its
antecedents and provides possible scope for future research in this area.}
    }