@article{MAKHILLIBM201711327221,
    title = {Study of IT Management Strategy Direction Dealing with IT Consumerization},
    journal = {International Business Management},
    volume = {11},
    number = {3},
    pages = {683-691},
    year = {2017},
    issn = {1993-5250},
    doi = {ibm.2017.683.691},
    url = {https://makhillpublications.co/view-article.php?issn=1993-5250&doi=ibm.2017.683.691},
    author = {Wooyoung and},
    keywords = {IT consumerization,IT management and IT risk management,considerations,expectation,impacts},
    abstract = {As IT has advanced, the subject of IT innovation moved to the consumer from organizations. It also
has changed personal lives as well as organization environment. Traditionally, employees did their business
with organization-owned IT resources. But grown IT expectation more and more, it caused a gap between
organizations and employees. Therefore it made a phenomenon that employees use their own IT resources in
work place. This is called “Consumerization of IT”. Consumerization of IT that started from usage of
employee-owned IT resources makes limits of traditional IT management. Business should much understand
about this trend and adopt the new IT management. In this study, I identify the charactoristics and impacts of
consumerization of IT then find limits of conventional IT management. In addition, I present the considerations
that reflect the organization characteristics for establishing new IT management.}
    }