@article{MAKHILLTSS202116224880,
    title = {Negative Impact of Unsupervised Exposure to the Digital World: Is Your Child Living a
Digital Life? (A Case Study of Asian Countries)},
    journal = {The Social Sciences},
    volume = {16},
    number = {2},
    pages = {33-38},
    year = {2021},
    issn = {1818-5800},
    doi = {sscience.2021.33.38},
    url = {https://makhillpublications.co/view-article.php?issn=1818-5800&doi=sscience.2021.33.38},
    author = {Sidra},
    keywords = {physical risks,Children,digital world,parents,behavioural issues},
    abstract = {We live in an era where we use several
multimedia devices concurrently all day long. The
landscape of the digital world has been expanding so
quickly that it has made connections all over the world.
This digital world is full of ideas, opinions, learning,
experiences, opportunities as well as danger and harmful
content too where some parents are completely unaware
of their children’s digital activities. Children these days
are growing in a media saturated surrounding where they
are more into the technological stuff rather than physical
activities. The aim of this study is to explore the role of
non-supervision of parents towards their children’s digital
activities. The research is quantitative in nature, since,
data collection has been done through online survey with
the help of structured questionnaire. Out of 1000,964
parents responded and they were all from Bangladesh,
India and Pakistan. Results show that children are
attracted towards digital world owing to the unsupervised
role of their parents. The study discovers that children are
exposed to the behavioural, physical and academic risks
owing to their excessive usage of digital media. Hence, it
can be said that parent’s supervision plays a vital role in
upbringing of their children in such digital era of
bombarded content.}
    }