@article{MAKHILLJEAS2020151619402,
    title = {Is the Consumption Propensity of Korean Professional Baseball Fans Sustainable?},
    journal = {Journal of Engineering and Applied Sciences},
    volume = {15},
    number = {16},
    pages = {3067-3073},
    year = {2020},
    issn = {1816-949x},
    doi = {jeasci.2020.3067.3073},
    url = {https://makhillpublications.co/view-article.php?issn=1816-949x&doi=jeasci.2020.3067.3073},
    author = {Eun and},
    keywords = {Sustainability of consumption propensity,habitual consumption propensity,Korean professional baseball league,ticket earnings},
    abstract = {This study uses data from 1982-2014 for the
number of spectators in the Korean professional baseball
league and estimates the audience demand function and
the admission revenue demand function to determine if
fans of the Korean professional baseball league have a
habitual consumption tendency. The data is also analyzed
to establish the effect of price change on the size of
crowds and amount of admission revenue to make
recommendations for club’s pricing policies.}
    }