@article{MAKHILLRJAS2019141010202,
    title = {An Empirical Study to Understanding Student’s Continuance Intention Use of Multimedia Online Learning},
    journal = {Research Journal of Applied Sciences},
    volume = {14},
    number = {10},
    pages = {330-336},
    year = {2019},
    issn = {1815-932x},
    doi = {rjasci.2019.330.336},
    url = {https://makhillpublications.co/view-article.php?issn=1815-932x&doi=rjasci.2019.330.336},
    author = {Taqwa,Berlilana and},
    keywords = {Multimedia online learning,aspects,TAM,continuance intention,usefulness,determining},
    abstract = {The objective of the study was to assess the
student’s continuance intention toward multimedia online
learning such as their perceived usefulness, ease-of-use
and flow experience. The samples were 523 students who
used off-campus/online learning resources and examined
the content online learning resources and its multimedia
aspects. An Extended of Technology Acceptance Model
(TAM) was used to predict the students continuance
intention. The results indicate that student’s intention is
influenced positively by their perceived usefulness,
ease-of-use and their flow experience. It is recommended
that multimedia online learning designers should be more
specific in determining target users to receive and foster
more positive continuance intention.}
    }