B. M. Eidelman, L. R. Fakhrutdinova, Improving of Using of Advertising Technology in Tourism, International Business Management, Volume 10,Issue 21, 2016, Pages 5086-5088, ISSN 1993-5250, ibm.2016.5086.5088, (https://makhillpublications.co/view-article.php?doi=ibm.2016.5086.5088) Abstract: This study addresses topical issues in the use of advertising in the activity of organizations operating within the sphere of social-cultural services and tourism. Researchers devotes much attention to working out and conducting advertising campaigns in tourism institutions and the use of internet advertising in tourism. Keywords: Tourism industry;advertising in tourism organizations;advertising campaign;internet advertising;banner advertising