Tirta  N. Mursitama, Yi  Ying, 
    Small and Medium Enterprises, Eco Green and Green Society: An Indonesian Perspective,
    Research Journal of Applied Sciences,
    Volume 10,Issue 6,
    2015,
    Pages 227-231,
    ISSN 1815-932x,
    rjasci.2015.227.231,
    (https://makhillpublications.co/view-article.php?doi=rjasci.2015.227.231)
    Abstract: Global warming issue has become the focus of attention of the world’s society because it has caused negative impacts. One thing that can be done to reduce the negative impacts of global warming is by doing reduce, recycle and reuse. In relation to recycle and reuse, focus of this study is on Small and Medium Enterprise’s (SME) environmental friendly products. This study discusses two aspects, namely, SME’s Eco-green based products and the roles of government, private sector and university in creating eco green entrepreneurs. This study utilizes qualitative method by providing data, information and three cases as derived from secondary sources such as documents, books and articles relating to SME’s eco green products. Results reveal that Indonesian’s SMEs are very creative and innovative in creating reduce, recycle and reuse products.
    Keywords: SME;eco green product;eco green entrepreneurs;innovative;Indonesia