TY - JOUR T1 - Factors Influencing Perceived Attractiveness of the Ecotourism City AU - Walean, Ronny H. AU - W. Mandagi, Deske JO - International Business Management VL - 11 IS - 6 SP - 1374 EP - 1378 PY - 2017 DA - 2001/08/19 SN - 1993-5250 DO - ibm.2017.1374.1378 UR - https://makhillpublications.co/view-article.php?doi=ibm.2017.1374.1378 KW - Tourism attractiveness KW -ecotourism city KW -distinctive local features KW -knowledge and service of the tourism operator KW -infrastructure and supporting facilities KW -cultural attributes AB - The present study identify factors perceived by the respondents affected the attractiveness of the ecotourism city. Combination of qualitative and quantitative approaches was utilized in this study. Qualitative approach was used to identify variables and quantitative approach was used to group the variables into factors. The 55 variables were drawn from in depth interview to 11 respondents followed by survey of 195 tourists. Exploratory factor analysis with principal factor extraction revealed 4 main factors of attractiveness with 22 remains significant variables. These factors were: distinctive local features, knowledge and service of the tourism operator, infrastructure and supporting facilities and cultural attributes. The highest variance that explains the tourism attractiveness is distinctive local features while the least variance is cultural attributes. ER -