TY  - JOUR
T1  - Consumer Protection and the Malaysian Sale of Goods Act 1957
AU - Yusoff, Sakina Shaik Ahmad AU - Ismail, Rahmah AU - Markom, Ruzian AU - Zakuan, Zeti Zuryani Mohd 
JO  - International Business Management
VL  - 9
IS  - 4
SP  - 452
EP  - 459
PY  - 2015
DA  - 2001/08/19
SN  - 1993-5250
DO  - ibm.2015.452.459
UR  - https://makhillpublications.co/view-article.php?doi=ibm.2015.452.459
KW  - Consumers
KW  -sale
KW  -goods
KW  -Sale of Goods Act 1957
KW  -Malaysia
AB  - The modern era is an ultra modern and complicated era with sophisticated industrial and commercial technologies invading production and distribution of goods. The advancement of technology has placed at the disposal of Malaysian consumers a range of complex and sophisticated products, consumable and non-consumable. Nevertheless, this phenomenon has led to severe problems of inequality between consumers and traders; inequality of knowledge, resources and bargaining power. To strike at the heart of inequality, efforts must be made to minimise the disparities between consumers and traders. Adopting the doctrinal perspective of data analysis this study, thus is an attempt to analyse the law of sale of goods in Malaysia as contained in the Sale of Goods Act 1957 from the consumer protection perspective. As consumers are always parties of weaker bargaining power, there is every need to protect them through effective laws. The present Sale of Goods Act 1957 is outdated. It needs to be completely revamped to reflect a more uniform and modernised approach. In its current state, the Malaysian Sale of Goods Act 1957 does not adequately protect consumers when entering into a sale of goods transaction.
ER  -