TY - JOUR T1 - Factors Affecting in Banana Cultivation Activity among Banana Farmers in Jeli, Kelantan AU - Abdullah, Farah Adila AU - Idris, Akmal Adilah AU - Othman, Suhaimi AU - Kayat, Fatimah AU - Ibrahim, Ahmad Firdaus AU - Latiff, Zul Ariff Abdul JO - The Social Sciences VL - 11 IS - 19 SP - 4643 EP - 4646 PY - 2016 DA - 2001/08/19 SN - 1818-5800 DO - sscience.2016.4643.4646 UR - https://makhillpublications.co/view-article.php?doi=sscience.2016.4643.4646 KW - Knowledge KW -attitude KW -practice KW -banana cultivation KW -banana farmers AB - This study was conducted as a response due to low banana production in Malaysia specifically in Jeli, Kelantan. Furthermore, this study attempt to examine the level of knowledge, attitude and practice towards banana cultivation among banana farmers. This quantitative study using simplerandom sampling and total of 70 banana farmers were involved. The analysed data demonstrates practice is the highest mean score followed by attitude and the lowest is knowledge. Thus, based on the results obtained, it is recommended that agriculture agencies and agriculture related universities to play their role to educate local farmers about new agriculture technologies to ensure the increasing of banana production and meet the food demands in local setting. ER -