@article{MAKHILLIBM20159726199, title = {Pharmacy Competitiveness Optimization Using Information Technologies}, journal = {International Business Management}, volume = {9}, number = {7}, pages = {1595-1597}, year = {2015}, issn = {1993-5250}, doi = {ibm.2015.1595.1597}, url = {https://makhillpublications.co/view-article.php?issn=1993-5250&doi=ibm.2015.1595.1597}, author = {Irina V.,Vladimir E.,Inna M. and}, keywords = {Pharmacy mobile service,information technologies,the competitiveness of pharmacy improvement,patient compliance improvement,pharmaceutical business}, abstract = {The study is devoted to the development of approaches improving the competitiveness of a pharmacy on the basis of modern information technologies and social-oriented management. This research study presents the results of an experimental study concerning pharmacy patient compliance. A unique information database of medicines was developed. An innovative service for pharmacies, i.e., a mobile service was developed.} }